DESCRIPTION
As the Senior Content Creator at Tingis Web, you will be the creative force behind our brand's digital presence, utilizing a diverse skill set to craft engaging content across various platforms. From captivating copywriting to visually stunning graphics and compelling video content, your expertise in content creation will drive brand awareness, engagement, and conversion.
ROLE OVERVIEW
In this multifaceted role, you will lead content creation efforts encompassing graphic design, video editing, and copywriting, collaborating closely with cross-functional teams to develop cohesive and impactful campaigns. Your ability to seamlessly blend creativity with strategy will be instrumental in conveying our brand message effectively across different channels.
AS A SENIOR CONTENT CREATOR YOU’LL
- Develop and execute content strategies that leverage a mix of graphic design, video, and written content to achieve marketing objectives.
- Create visually compelling graphics for websites, social media, and marketing materials, adhering to brand guidelines and design standards.
- Edit and produce engaging video content, including promotional videos, tutorials, and animations, to enhance brand storytelling and engagement.
- Craft persuasive copy for various digital channels, including websites, blogs, social media, email campaigns, and advertising materials.
- Collaborate with designers, marketers, and other stakeholders to conceptualize and execute integrated campaigns that tell a cohesive story.
- Conduct research to understand audience preferences, market trends, and competitor landscape, informing content creation decisions.
- Optimize content for search engines (SEO) and social media platforms to maximize visibility and reach.
- Monitor and analyze content performance using metrics and feedback, iterating on strategies to improve effectiveness.
QUALIFICATIONS AND REQUIREMENTS
- Bachelor's degree or equivalent experience in marketing, communications, design, or a related field.
- Proven track record of success in content creation, with expertise in graphic design, video editing, and copywriting.
- Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).
- Excellent writing skills with a keen eye for detail, grammar, and style.
- Strong understanding of digital marketing principles and best practices.
- Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects and deadlines simultaneously.
- Proficiency in English is a prerequisite for the role, with a minimum level of B2 proficiency required, while C1 or C2 proficiency is preferred.
WORK ENVIRONMENT
As the Senior Content Creator, you will thrive in our dynamic and collaborative work environment across our offices in Amsterdam, Dubai, and Tangier.
You will have the opportunity to showcase your creativity and make a significant impact on our brand's digital presence and customer engagement through a diverse range of content formats.